Momentum Marketing – Staff

Momentum Marketing employs six very experienced outside sales representatives and a full time SMA (Sales Marketing Administrator). Each with many years of sales, marketing, installation, and training experience in the electronics industry. We strategically place the right sales representative in each territory based on dealer demographic, familiarity of the landscape, and acute understanding of the culture.

Hector Mena – 12V Principal Rep
Territory: Houston, Austin, San Antonio, South Texas
Phone: 281-714-5742
Fax: 832-437-4131

Hector Mena – Principal Partner

Sales/Training/Owner Territory: South Texas

19 years experience in the Electronics Industry

  • 8 years- Principal Partner Momentum Marketing rep firm
  • 2 years- Sales Director Momentum Marketing rep firm
  • 2 years-Market Manager Tweeter Entertainment Las Vegas
  • 4 years-GSM Tweeter Home Entertainment
  • 3 years- Custom Sales Manager Home Entertainment

Hector grew up in South Texas and has resided there for 25 years. Hector also speaks fluent Spanish which has proved to be an advantage when building relationships with dealers in South Texas, Houston, and San Antonio. Hector’s experience as a retail salesperson, outside sales manager, and business owner gives him great insight when dealing with our customer base.

Matt Kahle – Home Audio Principal Rep
Territory: DFW, Oklahoma, North & East Texas
Phone: 214-883-8835
Fax: 832-862-2312

Matt Kahle – Principal Partner

Sales/Training/Owner Territory: North Texas / Oklahoma
15 years experience in the Electronics Industry

  • 3 years- Principal Partner Momentum Marketing rep firm
  • 2 years- Regional Sales Manager Momentum Marketing rep firm
  • 1 year – Account Manager Beam/Electrolux
  • 2 years- GSM Sound Perfections
  • 2 years- Custom Sales Consultant Ultimate Electronic

Matt’s home base is in Prosper, TX. Matt’s experience, passion, and enthusiasm has reenergized his dealer base for selling High End Audio, Home Theater and control systems. In a short period of time Matt has established himself as an industry go-to in the North Texas region and has been able to build strong relationships with the major players in the market.

Mike Fassetta – Home Audio Sales Rep
Territory: Houston, Austin, San Antonio, South Texas
Phone: 281-222-9711
Fax: 888-862-2312

Mike Fassetta – Regional Sales Manager

  • 8 years as Branch Manager – WAVE Electronics, San Antonio
  • 1 year as Assistant Sales Manager – WAVE Electronics, Houston
  • 2 years as Inside Sales Rep – WAVE Electronics, Houston
  • 1 year as Home AV Sales Rep – Tweeter, Houston
  • 1 year as Car Audio Sales Rep – Tweeter, Houston
  • 1 year as Car Audio Installer – Tweeter, Houston
  • 1 year as Car Audio Installer – Mobile One, Houston

Mike joined Momentum Marketing in February 2015. A tech enthusiast to the core, he brings fifteen years of home AV and car audio experience to the MM team. A Houston native, he relocated to San Antonio eight years ago when he became the youngest WAVE Electronics branch manager. Though it was exciting to be an integral part of WAVE’s aggressive growth through the years, the most rewarding part of the job was working with dealers and helping them grow their businesses—so he jumped at the opportunity to focus on that with Momentum Marketing.

Jimmy Bradfield – 12V Sales Rep
Territory: DFW, Oklahoma, North & East Texas
Phone: 936-718-5416
Fax: 800-759-9001

Jimmy Bradfield – Car Audio Sales Manager

  • 5 years as Manufacturer’s Sales Representative
  • 15 years as Regional Sales Manager in Car Audio Industry (Q-Logic; Rockford Corporation; Diamond Audio; Cerwin-Vega)
  • 10 years in Retail Car Audio Sales and Installation

Jimmy joined Momentum Marketing in June 2014. He has used his 25+ years of experience in the 12 volt industry to build strong relationships with car audio representatives and dealers across the country. Jimmy shares his knowledge and passion for this industry with his customers. He always takes the time to get to know them, so they can develop a strategic and beneficial business and product plan. His love of music and sound quality drive him to continually learn about new products and changes in the industry, so he can then pass that knowledge on to others.

  • Phone: 918-804-9996
  • Fax: 888-862-2312
  • Territory: Oklahoma, Arkansas, West Texas

    Gary Biggs – 12V Sales Rep

      Heeee’s Baaack! After a 2 year stint with start up Audiophile speaker company AudioFrog, Gary Biggs is back with the Momentum Marketing family! It feels good to be reunited and we are certain that our dealers and vendors will feel the same way. Gary brings years of “in-car” knowledge and expertise with him as well as new understanding of how the manufacturing side of our business works. All of this experience makes him a formidable ally to our business partners. Gary will be covering the Oklahoma, Arkansas, and West Texas markets for Momentum Marketing.



    Texas, Oklahoma, Louisiana, Arkansas
    Phone: 469-500-8416
    Fax: 832-862-2312

    Matthew Wilbanks – Techinal Sales Engineer

      • 3 years as Sales Director of Just Add Power
      • 1 year as Branch Manager of WAVE Electronics, Dallas TX
      • 2 years as Outside Sales Representative of WAVE Electronics, Dallas TX
      • 10 years as Owner of Innovative Home Technologies & Cabling, Inc, Fort Lauderdale FL
      • 3 years C++ Programmer for 3D collision detection and physics programmer at Paradigm Entertainment, Famers Branch, TX
      • Matthew joined Momentum Marketing Janruary 1, 2018, but has had and still maintains a close relationship working with Momentum and their dealers with his time while at Just Add Power and the WAVE Dallas
      • location over the past six years.   Matthew is originally from South
      • Florida and moved to Texas just after graduation to start his career as a software engineer programming video games for the Xbox and PS2.
      • After three years Matthew and his family moved back to Florida and started a integration company in South Florida, specialized the early adoption of digital integration Matthew became a certified as a Homeworks Integrator, RTI programmer, and Digilinx champion.  After 10 years of the grind as an integrator Matthew realized how much he missed Texas and moved his family back to Texas for an opportunity to join WAVE Electronics.  Matthew Followed his love of the digital distribution technology and joined Just Add Power as a Sales Director, working close with manufacture reps and education and training dealers on system designs and the benefits of AV over IP.  With the market continuing to grow in digital and networking realm of IoT, Matthew decided to join the Momentum Team as a Sales Engineer assisting in sales, system designs, educating dealers, troubleshooting, and a champion of quality innovative products.

    Phone: 713-412-8932

    Gabriel Rodriguez – 12V Sales Rep

    South Texas Region 

    • 10 Years International Account Manager – D-Tronics Wholesale
    • 4 Years Event Coordinator – DB Drive
    • 9 Years Retail Sales – D-Tronics Car Entertainment

    Folks we have added another rockstar to the Momentum family! Gabriel Rodriguez will cover the South Texas region for the Momentum 12V group .

    Gabriel brings a wealth of knowledge and experience to our team that he will be able to share with our 12V dealers to make them stronger. Gabriel has worked in all capacities of the 12V industry from warehouse operations, retail sales and technical support, international sales and technical support, event coordinator for major manufacturers, and now as a manufacturer sales representative. Did we mention that he habla Espanol?! Gabriel will make a muy bueno addition to our team. Welcome to the family Gabriel.

    Phone: 937-414-0715
    Fax: 888-862-2312

    Robert Coyle – 12V Sales Rep

    Territory: Louisiana, Mississippi, East of Dallas

    • 7 Years Retail sales and multi-storefront management experience
    • 2 years as a public speaker and Manufacturer National Product/Sales Trainer
    • 4 Years as a public speaker and Manufacturer National Training Manager
    • 2 Years as a Manufacturer Sales Rep covering LA, OK and TX
    • 5 Years as a Manufacturer Sales Rep covering MO, KS, OK and TX

    For 7 years in retail I worked very hard to become one of the best retail salespeople in my area. I spent the next 6 years honing my craft as a public speaker performing product and sales trainings for as many as 7,000 trainees at a time. During that time, I managed and worked with some of the best Product Specialists in the Country. I have spent the next 7 years acting as a true advocate for my customers and my company as a Manufacturer’s Rep. I have never forgotten what it means to be a retail salesperson, manager or installer.

    April Kahle –Inside Sales Administrator (Home Audio)

    1500 Silent Brook Dr. Prosper, TX 75078
    Phone: 214-491-0754
    Fax: 888-862-2312

    Katie Lopez – 12V Inside Sales Administrator

    1500 Silent Brook Dr. Prosper, TX 75078
    Katie Lopez – 12V Inside Sales Administrator
    Phone: 254-744-0060


    “To provide unparalleled representation of your brand to our customers through extensive levels of services that include sales support, stable distribution, marketing, training, and merchandising.” Momentum Sales Management

    Copyright 2018 Momentum Marketing LLC.